Lisa FitzGerald

Why do you enjoy being an agent? 

The ability to work in an industry I’m truly passionate about is an absolute dream come true! Being a real estate agent allows me to guide my clients through some of the biggest and most meaningful moments of their lives. Buying or selling a home is so much more than a transaction, it’s an emotional, life-changing experience. I’m honored to be part of that journey and take pride in making the process as smooth, informed and stress-free as possible. Helping people achieve their dreams and reach their goals is deeply rewarding and I feel grateful every day to do what I love.

What can you tell us about you?

After my first visit to the Finger Lakes in 2003, I instantly fell in love with the area and I’ve proudly called it home for over 20 years. I’m passionate about community involvement and local investment, serving on two county boards and owning several investment properties throughout the region. When I’m not working with clients, you’ll find me on our family farm with my husband and four children, where we teach and promote environmental education and sustainability. Our family values hard work, connection and care–the same principles that guide how I serve my clients every day.

What sets you and your business apart from other agents?

As an agent with Tru Agent, my clients receive the best of both worlds, the personalized attention of an independent professional backed by the strength, resources and reputation of a forward-thinking brokerage. I’m dedicated to providing exceptional communication, reliable guidance, compassion and thoughtful support every step of the way. My clients know they can count on me at any time for honest advice, expert insight and genuine care. Whether buying, selling, or investing, I strive to make every experience seamless, successful, and deeply rewarding.